Data, Directed  Issue 2  ·  demo data
$1,073,436

Why did 89 stores take in this much less?

Two fictional store chains, January to August 2014, against the same eight months of 2013. Scroll for the story, or go straight to the explorer and filter it yourself.

−5.3%sales against last year
Monthly sales, this year against lastAll 89 stores

Every store, department and month, this year against last

Pick a chain, district, state, department or months. Click any bar, dot or row to filter by it. The story above redraws for whatever you pick.

Filters